Tiger Woods PR Plan Revisited - How a New Strategy Could Get Him Back in the Game
No Boundaries Media explains how the golf champ can take a swing at salvaging his reputation.

NEW YORK, NY, December 16, 2009 /24-7PressRelease/ -- Another great sports icon falls. Even if he returns to golf, will his reputation withstand the damage? It certainly could, if Mr. Woods listens to the experts in PR Crisis Management at No Boundaries Media (www.noboundariesmedia.com).

"Tiger could save his reputation and his endorsements by taking a few key actions," says Bill Nye, President, No Boundaries Media. How Tiger can rescue his reputation is outlined in the most recent No Boundaries blog entitled, "Crouching Tiger: How Woods Can Save His Endorsements. The blog compares two mega stars that also faced major PR problems, Michael Jordan and Mark McGwire.

The following is an excerpt from the blog about Michael Jordan's turnaround: "Jordan not only negotiated amazing endorsement deals (who could forget Nike Air Jordans), but managed to come clean about his "transgressions," to use a Woods-ism. Regarding his gambling debts, Jordan went public in 2005..."

On the other hand, about Mark McGwire, the blog points out: "But McGwire's appearance before the House Committee on Government Reform really turned the tide of public opinion against him. Under oath, McGwire refused to answer questions about steroid use. Now McGwire never did secure the endorsements that Jordan did. But it's interesting to note that controversy still follows him."

To find out how Tiger Woods can halt the reputation hemorrhaging and stop the media debacle, read the whole blog at www.noboundariesmedia.com.

No Boundaries Media is a full-service agency serving clients in the greater New York metropolitan area. Their team of marketing, advertising and communications experts have decades of experience in creating winning campaigns in both the online and traditional worlds. No Boundaries' services include everything from "traditional" media -- like print , radio and television -- to the "new" media -- like online advertising and public relations, digital out-of-home, web & podcasting. Online services also include website design, rebuilding and optimizing sites for search engines. To learn more, go to http://www.noboundariesmedia.com.

For more information, contact:
Diana Lipps
No Boundaries Media
1-800-905-9141, ext. 100
dlipps@noboundariesmedia.com

Press Release Contact Information:

Diana Lipps
No Boundaries Media
PR Manager
184 Columbia Turnpike
Florham Park, NJ
USA 07932
Voice: 1-800-905-9141, ext. 100
Fax: 646-706-7194
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